When you’ve realized you’re stuck, things just aren’t moving forward, numbers aren’t progressing, and you’re feeling frustrated because you’re not heading in the right direction, where do you go? The answer usually feels like “anywhere but here” – am I right?
Yeah, I know that situation inside and out. The thing is, marketing is in your complete control.
The way you influence your team, the energy brought to the table each day, and the respect earned from your peers is all controlled by winning.
Winning is a result of building a solid foundation + hiring great talent to fit harmoniously within your team dynamic to constructing an in-destructible fortress of market authority.
There’s something that my mentor Tom Ferry mentioned at our last Summit that’s really stuck with me.
Have you ever heard of the Parthenon in Greece? This ancient building was constructed in 438 BC.
This temple was so well built, the Greeks trusted storing their treasure within the fortress.
There’s no chance in heck, the Greeks built this structure using mason’s who weren’t the best craftsman around.
Despite massive attacks coming from foreign invaders and even after sustaining massive damage, the Parthenon stands strong, tall, and proud while remaining a remarkable sight for tourists to enjoy to this very day.
Wouldn’t you like to build a Parthenon? Why settle for a straw house when you can have the mason’s who have the blueprint and materials to build your next Parthenon?